What more could you want? Facebook has just released a best practices guide for marketing on Facebook. Read it, read it again and then get moving…

A couple years ago, GPS enabled Smartphones starting rolling out in a major way. While it was great for getting from A to B, it also provided a unique opportunity for a business model – a social network based upon your location.

Enter Foursquare…

Founded in 2009 at South by Southwest Interactive, Foursquare is a location-based mobile platform that lets you use your phone to “check in” and share your location with friends. “Check in” enough and you’re awarded badges and may find yourself Mayor of your local coffee shop.

So, did the idea catch on?

Well, the proof is in the numbers. Below, you’ll find the infographic that Foursquare published.

Here are the cliff notes numbers:

• 6 million users
• over 381 million “check ins”
• 3400% growth

Here is the infographic and a link to ReadWriteWeb’s article on this feat.

Related articles

• Foursquare Reaches 6 Million Users, Brags About It With Infographic (blogherald.com)
• Foursquare grew 3,400 percent, MTV tops brand pages (lostremote.com)
• Over 380 Million Check-Ins: Foursquare’s 2010 By the Numbers [Infographic] (readwriteweb.com)

Have you heard of GroupOn? They’re the group buying site that leverages the power of the masses to deliver amazing coupon deals from companies.

Last year, GroupOn set the record for most successful daily coupon with Gap’s coupon offer, selling 440,000 coupons and generating over $11,000,ooo.

Yesterday, GroupOn competitor LivingSocial blew the record out  of the water with an Amazon coupon deal.

What are the numbers you ask? Let’s break them down for you…

THE COUPON OFFER: Get a $20 Amazon Gift Card for $10

NUMBER OF COUPONS SOLD: 1,378,938

REVENUE GENERATED: $13,000,000

That’s a lot of coupons in a very short amount of time. And yes, social media played a part – this deal was shared via Facebook over 45,000 times.

Find out more by clicking at MainStreet.com.

Related articles

• LivingSocial Gets Attention for Amazon Discount (bits.blogs.nytimes.com)
• LivingSocial: $20 Amazon Gift Card For $10 (mymoneyblog.com)
• Big Day for LivingSocial, with $10 Off a $20 Amazon Gift Card (readwriteweb.com)

Face it, you’re addicted to Facebook…I’ll admit I have a problem. Luckily, we’re not alone.

Want to know how widespread this epidemic is? Read below and enjoy:

Via: Online Schools

Related articles

• INFOGRAPHIC: We Are Obsessed With Facebook (allfacebook.com)
• Facebook Obsession (areweconnected.com)
• We Love Facebook! The Hardcore Facts In An Infographic (mindjumpers.com)
• Infographic: We Are Obsessed With Facebook (daaaveeeee.wordpress.com)

Augmented Reality is pretty amazing. You’ve probably already seen the NY Subway app or the BMW Z4 3D Experience, but have you ever seen an app that lets you try on glasses and buy them from your phone? I haven’t, which is why I was so excited to see this new app from AR pioneers Total Immersion.

As you can see in the video, uses iPhone 4′s front facing camera to scan your face, make the necessary adjustments and then try on virtual glasses. You can try on multiple glasses and buy them with ease via their mobile commerce platform. You can even find the closest store to pick up your pair of glasses. Plus, you can share photos of you in your virtual glasses with friends to get a second opinion. I want to see Gunnar Optiks on this app – their glasses are the best.

Can’t wait to see this app developed for more of my favorite brands.

Related articles

• Augmented Reality Marketing In 2010 And Beyond [TNW Social Media] (thenextweb.com)
• Augmented Reality Finds a Place to Fit: Shopping! (gigaom.com)
• After a Year of Hype, Augmented Reality Finally Gets Useful (newsgrange.com)

The Internet hasn’t been around that long, but if there were anyone qualified to write a book about it, Google fits the bill.

Enjoy the read.

Edelman, the Intl PR Agency, wanted to get inside the heads of the Millenials. So, what did they do? They conducted a study and started a Tumblr site to gather thoughts, info and insights into the head of the Millenial – what they call 8095′s because they are born between 1980 and 1995.

Download the white paper here or visit the 8095 blog here.

Related articles

• New Study Shows That for Millennials, Taking Action on Behalf of Brands is a Core Value (eon.businesswire.com)
• For Millennials, Brands May Be As Important As Religion, Ethnicity (fastcompany.com)
• New Study Shows That for Millennials, Taking Action on Behalf of Brands is a … – EON: Enhanced Online News (press release) (news.google.com)
• Why Marketers Can’t Afford to Ignore Millennials (adage.com)

Sometimes we all need a little inspiration. The team at Google Creative Labs was kind enough to compile 106 of the most creative things on the internet from audio to movies to art and more… It’s 120 slides packed with pure creativity! Check out the full-screen version here or view it in the player above.

Related articles

• The Creative Internet (futurelab.net)
• The Creative Internet (neilperkin.typepad.com)
• Chrome Extension: Super Google Reader (tesarn.blogspot.com)

Have you ever seen or scanned a QR code? You know, it’s a little box that looks like a bar code or something similar and is generally found on advertisements. You can scan it with your Smartphone (iPhone, BlackBerry, Android) and be directed to a site. It looks like this:

As an SF resident, I’ve seen QR codes placed in large floor advertisements and billboards. The problem I have is that it usually just takes you to a website…and frankly, I don’t feel like exploring a website on my Samsung Epic. I surf the web on my 15.4″ screen, I download music, play games and keep up with news on my Smartphone.

So, when I read the TechCrunch article “Slap a QR Code On That Product So That People Can Like It” I immediately had to investigate. A Belgium company by the name of Boondoggle Lifelabs just launched Likify, it’s a service allowing you to create a QR code you can place on ads or buildings that lets consumers LIKE your brand on Facebook…right from their Smartphone.

It’s a cool concept, take the basic QR experience, but don’t push consumers to a mobile site that is cumbersome. With today’s QR code campaigns, I have never scanned a code and gone back to the site when I got home. Usually, my entire relationship with the brand was a matter of minutes.  Using Likify, the QR code scan is just the BEGINNING of the relationship. You see the code, scan it and LIKE the brand. When you get home and log on to Facebook, you are connected with that brand. It’s smart, and it has the power to last.

As you can see below, Nike in Belgium is using this service to get runners to LIKE their Facebook page in a matter of seconds. Here is the storefront with the code in the window:

As a consumer, you can walk by, scan the code and LIKE the Facebook page as seen here:

I went on Likify and signed up for an account. Within a few minutes, I had created several QR codes for my clients. It’s not as seamless as it could be, but I hope with time they improve the experience.

Create your QR code today and feel free to email it to me.

Related articles

• Likify: Create Facebook ‘Likes’ with QR-Codes (appscout.com)
• Slap A QR Code On That Product So That People Can Like It (techcrunch.com)
• QR Codes LIKE Your Facebook Page (jeffkorhan.com)